Qualifi Level 7 Diploma in Strategic Marketing
No. of Modules: 6
Study that fits your schedule
Total Course Fee per year is £2,090.00
Subscription Fee: Monthly Direct Debit Payment Plan: £391 upfront fee and £391 x 6 months (starting from month 1 to month 6 inclusive).
Introduction
The existing business market is highly competitive, and with its current growth rate, the level of competition is only going to increase. It is becoming increasingly hard for businesses to make their mark in the market but there is one key skill that can help you stand out above the rest. Strategic marketing is the art of assessing your product, the market, your buyers, and creating opportunities for growth. Through research and assessment, strategic marketers will be able to establish a set of goals and objectives that will assist in driving a business towards success. This Qualifi Level 7 Diploma in Strategic Marketing will help learners build an understanding of how to carry out the necessary research and create an effective business strategy.
Strategic Marketing is an integral component regarding a business’s success rate. Through the research and processes carried out by a strategic marketer, businesses are able to develop their products to cultivate maximum value and profit. The primary idea of strategic marketing is to intentionally market your product, using the most effective methods that suit your target market. This course has been designed to teach you both the theory and practice behind strategic marketing and how you can implement these in a practical setting.
Strategic Marketing at The College of Contract Management
Without marketing, a business is never going to reach its full potential. Marketing is a key component of business success, and when it comes to marketing, there are multiple areas to consider. At the College of Contract Management, we understand that there are many components involved with business marketing, one of which being strategic marketing. Through this Qualifi Level 7 Diploma, learners will develop a comprehensive understanding of the strategic management process. From this increased capability, a learner’s professional value will increase also furthering a businesses opportunity for success.
Courses at the College of Contract Management have been designed to be both accessible and affordable. We use interactive screenshare software to host lectures outside work working hours, for study that suits your schedule. With our lectures being hosted outside of standard working hours, you are able to attend lectures without needing to take time away from work. In addition to this, because our lectures are hosted online, there is no need to travel in order to further your career opportunities.
Key Benefits
Key Benefits
- Postgraduate level qualification
- Gain a deeper understanding of the strategic marketing process
- Learn how to carry out each step of strategic marketing
- Increased professional value
- Enhanced skillset
- First step towards claiming your Masters degree
- Accessible online lectures
- Lectures hosted at a time that suits your schedule
- Your own personal profile on Moodle
- Certification upon completion
Course Content
Course Content
Module One
Contemporary Issues and Principles of Marketing
Module Two
Consumer Behaviour and Market Communications
Module Three
Digital and Social Media Marketing
Module Four
Contemporary Challenges and Strategic Marketing
Module Five
Strategic Brand Management
Module Six
Marketing Research Project
Entry Requirements
Entry Requirements
This Level 7 Diploma in Strategic Marketing is a postgraduate level qualification. Therefore, in order to be eligible for this course you do need to meet some entry requirements. Firstly, candidates need to be a minimum of 21 years of age. Further to that, you will be required to have an existing level 6 qualification or degree level qualification.
If you have any questions regarding your eligibility, our friendly team is on hand to help. You can speak with us via our livechat from a Monday to Friday, or leave an offline message as we will respond as soon as we are back online. Alternatively, you can email us on enquiries@theccm.co.uk and we will we respond at the earliest convenience.
Course Delivery
Course Delivery
The Studying Process
Professional development is a key component in business success. In order to provide value to a company, you need to be a master in your field, with an in-depth knowledge of both theory and practice. Here at the College of Contract Management we aim to make professional development as accessible as possible. Our lectures are hosted online via interactive screenshare software, meaning our courses can be studied from the comfort of your own home. In addition to our lectures being hosted online, they are also conducted outside of standard working hours. Furthermore, if you are not able to attend a live lecture, you can catch up in your own time thanks to our library of lecture recordings.
Upon completion of enrolment you will be granted access to your own personal profile on our student portal, Moodle. From your Moodle profile you will have access to all you need to complete this course. Within your profile you will be able to view your lecture timetable, live lectures, and lecture recordings. Furthermore, within your Moodle you will be able to communicate with your course administrator directly.
The Assessment Process
Following completion of each module you will be set a short online assessment. Each assessment has been designed to help your lecturer determine that you have learnt within the module. Each assessment, once completed, should be uploaded to your Moodle account. From here, lecturers will be able to identify what you have learnt throughout the course and gain an accurate understanding of your professional growth. Once you have successfully completed each assessment you will be awarded with the Postgraduate Professional Diploma in Strategic Marketing.
Period of Study
Period of Study
This Postgraduate Professional Diploma in Strategic Marketing is made up of six modules of study. This course has been designed to be completed within 6 to 8 months of study on average. Study time may differ from person to person due to the delivery style of the course. This course has been designed to be studied outside of your standard working hours, so if you have more free time to commit to your learning, it may be possible to complete the course sooner.
Fee
Fee
The total cost is £2,090.00
Pay Monthly: an upfront fee of £391 and a monthly direct debit of £391 for 6 consecutive months (Month 1 – Month 6, inclusive).
